Create a Snapchat-Style Video for Kcalm

About this campaign

We’re looking for a creator to make one 15–30 second video promoting Kcalm, our calorie tracking app. Choose one format:

1. Snapchat style: “Who made this?”
Start on the selfie camera: “Bro, I’ve been tracking my calories manually. Who made this app?” Flip the camera to show Kcalm on your phone.
https://www.instagram.com/reel/DcaJwy_uyS7/?stkn=ODJ6MGZzd3MyMmF1

2. Snapchat style: Food reaction
Scan something you’re about to eat, like Froot Loops, and react: “No way Froot Loops have this many calories.” Show Kcalm on your phone and mention it casually at the end.
https://www.instagram.com/reel/DcaJwy_uyS7/?stkn=ODJ6MGZzd3MyMmF1

3. What I eat in a day
Show your meals in your usual style. Subtly mention that you use Kcalm to track, or show the app in the video.
https://www.instagram.com/reel/DdoXhSOBu0v/?stkn=MTg1Mmp6Zm9zcWpjZA==
https://www.instagram.com/reel/Dczb48lzRl_/?stkn=Y2N0eXdmaGNwZmll
https://www.instagram.com/reel/DRIP4s8D1fh/?stkn=N3pxc21tYjh4aHNw

4. Body transformation
Show a before and after or a gym workout, and how tracking meals and using Kcalm’s calendar helps you stay consistent.
https://www.instagram.com/reel/DYNRtYIC6vh/?stkn=azQ2amdkd2xxOXpv

5. Physique to food
Open with a physique clip, cut to a meal or the routine behind it, then show a quick Kcalm tracking shot.
https://www.instagram.com/reel/DYpkiiKI_Bq/?stkn=ZDVzdjZnd3dwM203

Keep it natural and use your own words. The budget is $30 for one video posted on your account.

If you post on TikTok, send us the finished video without a watermark so we can post it on Kcalm’s channels too. If you post on Instagram, invite @getkcalm as a collaborator on the Reel; we’ll accept the invite.

Please share a sample of your work when you apply.

Campaign requirements

Kcalm is looking for creators who match these platforms, niches, and content themes.