UGC Creators Needed for Face Serum

About this campaign

We're looking for female beauty and skincare creators to create authentic UGC featuring a face serum.

The goal is to show the serum naturally as part of an everyday skincare routine, with a focus on the product's texture, application, and overall experience.

Content ideas:

Morning skincare routine

Nighttime skincare routine

Applying serum after cleansing

Showing the serum's texture

First impression and unboxing

"Get ready with me" skincare routine

Simple everyday skincare routine

Showing how the serum fits into an existing skincare routine

Deliverable:

1 vertical video, approximately 20–45 seconds

Clearly show the product and packaging

Demonstrate how the serum is applied

Show the texture if possible

Natural voiceover or talking-to-camera is preferred

Good lighting and clear audio

Keep the content casual and relatable

We're looking for content that feels like a genuine skincare recommendation rather than a highly produced advertisement.

Previous skincare, beauty, self-care, or lifestyle UGC experience is a plus. Selected creators will receive the product and additional content guidelines.

Campaign requirements

First Draft Media is looking for creators who match these platforms, niches, and content themes.